When choosing the right size for your custom bottle shape, many factors come into play. Two popular options in the spirits and beverage industry are 700mL and 1L bottles. Both sizes share the same bottle shape but differ in volume. One important question is: which size offers a better unit cost and mold fee? Understanding these costs helps companies make smart decisions about packaging. In this article, we will compare 700mL and 1L custom bottle shapes. You will learn what affects pricing and what might be best for your brand and budget.

The mold fee is the upfront cost to create a mold used for making your custom bottle shape. This fee can vary depending on bottle complexity and size. Generally, molds for larger bottles like 1L might cost more because they require bigger tools and material. However, since the shape is the same, sometimes the difference is less dramatic. Smaller bottles such as 700mL need less glass, which affects weight but not always the mold fee directly. Some manufacturers charge mold fees based on volume or total production runs too. It is important to get quotes from your supplier and ask how mold fees change with bottle size. Knowing this will help you plan your budget better.

Unit cost means the price to produce one bottle. Even when the custom bottle shape stays the same, changes in volume affect glass weight and raw materials. Larger bottles like 1L usually weigh more and may cost more per unit. On the other hand, smaller 700mL bottles use less glass and may cost less to produce individually. But keep in mind that some suppliers offer better pricing on larger orders or bigger bottles. Sometimes, larger bottles lead to savings in shipping and storage costs, which can offset higher manufacturing costs. Comparing unit costs includes looking beyond just the bottle glass—it’s about the whole supply chain.

Choosing between a 700mL or 1L custom bottle shape depends on your brand goals. If you want a premium feel with a moderate amount of liquid, 700mL bottles are very popular worldwide. They offer a good balance of cost and consumer appeal. Meanwhile, 1L bottles deliver more product per package, which is attractive for value pricing. The key is to choose a size that matches your marketing strategy and customer preferences. Also consider your price point—sometimes customers prefer smaller bottles for gifting or tasting. Your final decision should weigh mold fee, unit cost, and expected sales.

To get the best price for your custom bottle shape, communicate demands clearly with manufacturers. Ask for detailed quotes showing mold fees and unit costs separately for 700mL and 1L bottles. If possible, order samples to check quality before full production. You can negotiate mold fee discounts if you commit to larger production runs. Also, explore mixing bottle sizes to balance inventory risk. Understanding lead times and production capacity can help you avoid rush fees. Finally, building long-term partnerships with bottle makers can lower costs over time. These strategies help optimize your investment in custom bottle shapes.

When comparing the same custom bottle shape at 700mL and 1L, neither size is strictly better in all cases. Mold fees may be similar with slight differences due to bottle size. Unit costs tend to be higher for 1L bottles because of increased glass and materials. However, larger sizes can offer savings in other areas like shipping and perceived customer value. Your choice should depend on your product, market, and budget goals. Working closely with your bottle supplier to understand costs and finishes will guide you to the better option. With the right approach, your custom bottle shape will enhance your brand’s success.